About Us

The name Unbridled Capital has great significance. To us, Unbridled means irrepressible, creative, unique, fast-paced and inexhaustible.

Unbridled was also the winner of the 116th Kentucky Derby in 1990. In the fastest two minutes in sports, Unbridled, in post #7 as a 10-1 shot, won in stunning fashion after falling behind badly at the start. Unbridled later went on to win the Breeder’s Cup Classic and became the last Kentucky Derby winner to sire another Derby winner – Grindstone in 1996.

Like the horse, Unbridled Capital is boundless in our drive and determination for success – the success of our clients, even when the circumstances are difficult.

Our Mission & Vision

At Unbridled Capital, our passion is to sell franchise companies at the highest price while achieving the industry’s very best success rate. We treat each client with the honor and respect they deserve, and our sole goal is helping owners realize the fruit of their investment or life’s work.

Unconventional in approach. Unparalleled in expertise. We are Unbridled Capital.

Rick Ormsby

Rick Ormsby

Managing Director

Rick Ormsby is Managing Director at Unbridled Capital. With 20 years of experience in franchise investment banking, Mr. Ormsby has worked on hundreds of franchise M&A assignments representing billions of dollars in transaction value.

Mr. Ormsby began his restaurant career in finance, operations, real estate and franchising at the Corporate Headquarters of Yum Brands and KFC in Louisville, KY. Seeing the opportunity to provide advisory services privately to franchisees, Mr. Ormsby left KFC in 2005 and became an entrepreneur with the goal of helping franchisees in the financing or sale of their companies. It started small - with small assignments, small franchise clients and big fears of whether it would succeed. Over the years, Mr. Ormsby’s successes and relationships grew at a remarkable pace, and he has now become recognized as a leading authority on franchise finance and is often asked to provide commentary on current events involving some of the world’s most renowned restaurant companies.

Mr. Ormsby holds a BS from Texas A&M University, an MS from the University of Illinois, and an MBA from Vanderbilt University. He also spent four years at the U.S. Naval Academy and is fluent in Spanish. Mr. Ormsby lives in Gulf Breeze, Florida with his wife Susan and two kids Ally and Eric.

Our Team

Our Principles

Our company was founded on four hallmark principles: